Goody Awards captures Social Good at Oscars 2013
To capture the social good at the Oscars, the Goody Awards interviewed celebrities, brands and causes at parties, gifting suites and talent shoots.
To capture the social good at the Oscars, the Goody Awards interviewed celebrities, brands and causes at parties, gifting suites and talent shoots. Our mission is to inspire change by recognizing good in 4 key areas: the environment, education, health and women empowerment, and it was exciting to see all of these causes covered over Oscar weekend.
Environment – The Global Green Pre-Oscar Party at the Avalon in Hollywood was buzzing with celebrities and brands going green. Willie Nelson and sons played at this benefit to raise money for green initiatives to support Sandy. Willie has been supporting Farm Aid for 28 years, buys local and believes we all need to support our communities. Solar on Set was also there to support their solar powered theme.
Education – To support arts education, The Creative Coalition arts advocacy program hosted a talent shoot at the GBK Gifting Suite in Beverly Hills, CA, where celebrities did Charades for Good on camera. Players can now choose The Creative Coalition to receive a portion of the profits when they play this mobile app game by Good World Games. We interviewed Tim Daly (“Private Practice”), CCH Pounder (“Avatar” “The Shield”) and Rex Lee (“Entourage” “Suburgatory”) about what it was like do to the charades and why they think it is so important to support arts education in the U.S.
Health – Beat Liver Tumors was back at the Oscars this year giving hope to cancer survivors. Suzanne Lindley, Beat Liver Tumors Founder, organized a group of cancer survivors to walk the red carpet at Night of 100 Stars on Oscar Sunday. We took photos of their make-up and hair session at the Radisson Hotel near LAX, and they were all wearing bumblebee rings as a sign of hope because bees are not supposed to be able to fly. Shout out to Fashion Designer Dalia MacPhee, who donated red carpet gowns to this inspirational group of survivors and caregivers.
Women Empowerment – The Artisan Group was also featured at the GBK Gifting Suite, and they are all about supporting female artists. The group was founded by a graphic artist name Valerie Guerrero to help small handmade artists come together at these gift lounges. There are over 800 companies as members, and 98% are female owned businesses. The items are all hand crafted, and range from jewelry to photography and more. It is a jury group so you have to submit your items to get into it so it makes the quality of items great. If you want to become part of the group and/or support them, check out http://www.theartisangroup.org
And there was a lot more social good at Oscars 2013 that we will be tweeting about @GoodyAwards, posting videos on our Goody Awards YouTube Channel and covering for our national digital entertainment column for the Examiner. Big shout out to all of these great brands and causes doing good.
© Goody Awards 2013