How Golden Goody Awards raise awareness of Global Causes

A Golden Goody Award is the top humanitarian award presented by the Goody Awards. This lifetime achievement award is given out about six times per year, and is usually presented at a live event as part of a cause marketing campaign. Previous winners have included Nobel Peace Prize Nominee Sir Nicholas Winton, UN Goodwill Ambassador Ian Somerhalder, Director of Academy Award Winning Documentary “The Cove” Louie Psihoyos and more.

These Golden Goody Awards have been part of global cause marketing campaigns that promoted the Social Good Summit, United Nations Week, Ocean Preservation Society (OPS), The Elders, Los Angeles Chapter of USNC for UN WOMEN and film premieres (“Girl Rising”, “Nicky’s Family” and “Years of Living Dangerously”) and many other events and charities.

The Goody Awards raise awareness of Eco Social causes (education, environment, health and women empowerment) by leveraging pop culture. Below are examples of previous Golden Goody Award winners and promoted causes.

 

Force for Good Campaign

Golden Goody Award – Nobel Peace Prize Nominee Sir Nicholas Winton, who is now 106-yr-old and saved 669 children from the Holocaust, was honored with our Oscar for social good via video: Sir Nicholas Winton Golden Goody Award. Sir Nicholas is known as “Britain’s Schindler” for saving 669 Czech children from the Nazis, and kept it a secret for 50 years.

Promoted Sir Nicholas Winton’s childrens’ charities in sync with documentary film “Nicky’s Family” premiere in the US.

 

 

Plastic-Free Holiday Campaign

Golden Goody Award – 5 Gyres Founder Anna Cummins was honored at the greater Los Angeles chapter of the USNC for UN WOMEN for her studies of the 5 plastic islands in the ocean that are raising awareness of the need to go plastic-free to save the planet. Anna has extensive experience in the environmental and water pollution prevention community. She completed a month long, 4,000-mile research expedition studying plastic debris in the North Pacific Gyre, and a 2,000 mile cycling/speaking tour from Vancouver to Mexico, giving talks about plastic pollution.

Promoted 5 Gyres, the importance of going plastic-free, and Los Angeles chapter of the USNC for UN WOMEN.

 

 

Social Good Summit Campaign

Golden Goody Award – United Nations Goodwill Ambassador, Actor and Activist Ian Somerhalder was honored at the Social Good Summit in New York City that is part of United Nations Week. This award recognized Ian’s work as Founder of the ”Ian Somerhalder Foundation”, which empowers, educates and collaborates with people and projects to positively impact the planet and its creatures.

Promoted Social Good Summit, United Nations Week, and Ian Somerhalder Foundation

 

 

World Oceans Education Campaign

Golden Goody Award – Louie Psihoyos, Director of Academy Award-Winning Documentary, “The Cove” was honored in Los Angeles at an International TV and Film Festival for his global ocean education and Ocean Preservation Society (OPS) charities.

Promoted Ocean Preservation Society (OPS), World Oceans Day, The Elders, including Sir Richard Branson, Gigi Brisson, Jackson Browne, Dr. Rita Colwell, Jean-Michel Cousteau, Dr. Sylvia Earle, Graeme Kelleher, Sven Lindblad, Her Majesty Queen Noor, Nainoa Thompson, Ted Turner, Captain Don Walsh, and Neil Young.

 

 

Global Green Awareness Campaign

Golden Goody Award – John Stewart, Green School Bali Director was honored in Bali at a global entrepreneur summit hosted by Roger Hamilton for teaching green living to children around the globe. With 20+ education experience, John is focused on innovative, holistic and child-centered education that highlights green living in an outdoor school.

Promoted Green School Bali, focused on innovative, holistic and child-centered education, climate change and green living.

 

 

 

Climate Change Campaign

Golden Goody Award – Emmy Award Winner Joel Bach was honored for producing 60 Minutes and Showtime stories for over a decade focused on climate change awareness during United Nations Week in New York City.

Promoted – Social Good Summit, United Nations Week, Climate Change March and Years of Living Dangerously Showtime Documentary Series, including 16 stories over 9 one-hour episodes including: “A Dangerous Future” (Matt Damon), “End of the Woods” (Harrison Ford), “Ice and Brimstone” (Lesley Stahl and Ian Somerhalder), “Revolt, Rebuild and Renew” (Jessica Alba) and more.

 

 

Comedy Gives Back Campaign

Golden Goody Award – Improv Founder Budd Friedman (81) was honored with a Golden Goody Award (aka Oscar for social good) during Comedy Give Back’s 24 Hours of Comedy benefit for Malaria No More for 50 years of Comedy and Charity. For decades, Budd has been a trailblazer for good, doing fundraising work with/for the Actors Fund; Motion Picture Home; American Cancer Society; 1099 Assn (California Highway Patrolmen); L.A. Free Clinic, and Comedy Gives Back.

Promoted Comedy Gives Back, Malaria No More and over 85 comedians who donated their time to this fundraiser including Dane Cook, Zach Galifiankis, Kevin Nealon, Reggie Watts and more.

 

 

Girl Empowerment Campaign

Golden Goody Award – Erica Greve, Unlikely Heroes Founder, who has traveled around the world to rehabilitate women, was honored at a special “Girl Rising” screening and filmmaker panel at the USC Annenberg School of Communication and Journalism. Unlikely Heroes exists to rescue, restore and rehabilitate child victims of sex slavery and other forms of human trafficking through the implementation of restoration homes and rescue and prevention programs worldwide.

Promoted Unlikely Heroes, Girl Rising documentary (film directed by Academy Award Nominee Richard Robbins), Girl Rising Education Fund, USC Annenberg School of Communication and Journalism, and Net Impact.

 

 

Memorial Day MIA (Missing in Action) Awareness Campaign

Golden Goody Award – 95-yr-old WWII Veteran Leon Cooper, was honored at the Director’s Guild of America for funding and being the star in 5 documentaries to raise awareness of 88,000 MIAs who fought in Europe and Asia. His goal is to bring the remains of the MIAs home to reunite them with their families.

Promoted need to bring home 88,000 MIAs (Missing In Action) during a special Memorial Day Movie Premiere in the US with Marines from Camp Pendleton in uniform at this event that was covered by two Los Angeles news stations.

 

In addition to these top awards, the Goody Awards are the number 1 social good awards driven by social media. Anyone can nominate someone for Goody Awards of the Quarter and Year in 20 different categories through Twitter hashtags (example #HeroGoody). We have people tweeting daily from 30 different countries with a consistent engagement rate of 95% or higher.

If you would like to nominate someone for a Golden Goody Award and/or fund a cause marketing campaign, please Contact Us.

© Goody Awards 2015